SEO report of downunderdiveshop.com

Down Under Dive Shop

www.downunderdiveshop.com/

Down Under Dive Shop is a full-service dive shop loacted in Gulf Shores, Alabama. Down Under Dive Shop offers PADI classes in Scuba diving and free diving ...


 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.downunderdiveshop.com/

Character length : 26

Title
Down Under Dive Shop
Description
Down Under Dive Shop is a full-service dive shop loacted in Gulf Shores, Alabama. Down Under Dive Shop offers PADI classes in Scuba diving and free diving, as well as kayak rentals, SUP rentals and charter fishing. Dive the LuLu, the Oriskany and many other artificial reefs off the Alabama Gulf Coast today!
Keywords (meta keywords)
Down Under, Dive, Shop, Diving, Gulf Shores, Orange Beach, Alabama, AL, scuba, dive, lulu, the lulu, oriskany, the oriskany, artificial reef, reef diving, reef, shipwreck, snorkel, charter, rentals, c

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Down Under Dive Shop

Character length : 20

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 8%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
156570
Heading structure in the source code
  • <H1> Welcome to Down Under Dive Shop
  • <H2> Now Under New Ownership!
  • <H3> We are a full-service dive shop located in Gulf Shores on the Alabama Gulf Coast.Call 251-968-3483 and join the adventure today!
  • <H2> Diving
  • <H3> The Down Under
  • <H4> Learn More
  • <H3> Beach Diving - Get in the Water
  • <H4> Learn More
  • <H3> Wreck Diving
  • <H3> 
  • <H2> THE LULU
  • <H2> THE ORISKANY
  • <H2> CLASSES
  • <H3> Learn More
  • <H4> Instagram Gallery
  • <H4> Current Conditions
  • <H4> Menu
  • <H5> Tech Repair
  • <H5> Dive Charters
  • <H5> The LuLu
  • <H5> The Oriskany
  • <H5> Beach Diving
  • <H5> Blog
  • <H5> Contact Us
Word cloud
  • diving11
  • dive10
  • lulu5
  • oriskany5
  • beach4
  • under4
  • book4
  • down3
  • shop3
  • charters3
  • gulf3
  • learn3
  • kayak3
  • rentals2
  • design2
  • some2
  • get2
  • coast2
  • wreck2
  • gear2
  • classes2
  • menu2
  • now2
  • tech2
  • rental2
  • offer2
  • repair2
Keyword matrix
wordtitledescriptionsheading
diving
dive
lulu
oriskany
beach
under
Two Word cloud
  • down under2
  • beach diving2
  • wreck diving2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.

 Readability

Flesch–Kincaid Grade Level
3.90
Flesch Reading Ease
72.20
Coleman Liau Index
10.90
Automated Readability Index (ARI)
1.50
Dale–Chall Readability
3.70
SMOG Index
6.60
Spache Readibility
1.30
Number of letters
41
Number of words
9
Number of sentences
3
Average words per sentences
3
Number of syllables
14
Syllables in words
15
Average syllables in words
1.56
Number of words in first three syllables
1
Percentage of word / syllables
11.11
Words not in Dale-Chall easy-word list
2
Words not in Spache easy-word list
3

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<center>11
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<center>11
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
3,851 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
149
Number of source domains
15
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
  • http://fonts.googleapis.com/css?family=Roboto:400,300,500,400italic,...

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.downunderdiveshop.com/js/jquery.min.js
  • http://www.downunderdiveshop.com/js/jquery.migrate.js
  • http://www.downunderdiveshop.com/js/jquery.magnific-popup.min.js
  • http://www.downunderdiveshop.com/js/bootstrap.js
  • http://www.downunderdiveshop.com/js/retina-1.1.0.min.js
  • http://www.downunderdiveshop.com/js/plugins-scroll.js
  • http://www.downunderdiveshop.com/js/jquery.themepunch.revolution.min.js
  • http://www.downunderdiveshop.com/js/script.js
File size of all javascript files combined
2.20MB
Javascript minifying
You can save 10.7KB (33% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.downunderdiveshop.com/css/bootstrap.css
  • http://www.downunderdiveshop.com/css/fullwidth.css
  • http://www.downunderdiveshop.com/css/settings.css
  • http://www.downunderdiveshop.com/css/magnific-popup.css
  • http://www.downunderdiveshop.com/css/font-awesome.css
  • http://www.downunderdiveshop.com/css/style.css
  • http://www.downunderdiveshop.com/css/responsive.css
File size of all css files combined
531.11KB
CSS minifying
You can save 3.3KB (21% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
1.52MB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
124
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.ndbc.noaa.gov/images/widgets/noaa_logo.gifExpiry time is not specified
https://www.google-analytics.com/plugins/ua/ecommerce.js60 minutes
http://www.google-analytics.com/analytics.js2 hours
https://js-agent.newrelic.com/nr-1071.min.js2 hours
https://www.google-analytics.com/analytics.js2 hours
http://www.downunderdiveshop.com/css/bootstrap.css24 hours
http://www.downunderdiveshop.com/css/flexslider.css24 hours
http://www.downunderdiveshop.com/css/font-awesome.css24 hours
http://www.downunderdiveshop.com/css/fullwidth.css24 hours
http://www.downunderdiveshop.com/css/magnific-popup.css24 hours
http://www.downunderdiveshop.com/css/responsive.css24 hours
http://www.downunderdiveshop.com/css/settings.css24 hours
http://www.downunderdiveshop.com/css/style.css24 hours

 Speed test – Images

File size of all images combined
5.27MB
Image optimisation
You can save 543.4KB (45% compression) by optimising the images below:

 Links

We found a total of 46 different links.
Internal links: 33
External links: 13

External links:

Internal links:

 Website security

IP
72.167.3.1
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H3 : Beach Diving - Get in the Water, ( 0px from top )
  • H4 : Learn More, ( 0px from top )
  • H3 : Wreck Diving, ( 0px from top )
  • H1 : Welcome to Down Under Dive Shop, ( 513px from top )
  • H2 : Now Under New Ownership!, ( 771px from top )
  • H3 : We are a full-service dive shop located in Gulf Shores on the Alabama Gulf Coast.Call 251-968-3483 and join the adventure today!, ( 833px from top )
  • H2 : Diving, ( 1054px from top )
  • H3 : The Down Under, ( 1259px from top )

 Typos

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